There is nothing that Mo Salah can do that won’t break the internet, it seems.
The Egyptian footballer was recently spotted reading the Arabic version of ‘The Subtle Art Of Not Giving A F’
And surely enough, the picture got everyone talking.
Including the author of the book, who sent Mo a shout out.
— Mark Manson (@IAmMarkManson) July 5, 2018
And npw the book is now taking over Egyptian twitter
Congratulations you are now famous in the Arab world becoz of The Egyptian king????????????????
— Nouf Ahmed (@nofar_ahmed) July 5, 2018
Not only Egypt people!!!! I ordered amazon 2a hours ago the original one
— khdra khalid (@khalid_khdra) July 6, 2018
The book was first published in 2016 and was a NYT best seller for over a year.
It has sold millions of copies already and is clearly going to sell a lot more in the Arab world now, thanks to Mo’s unintentional endorsement.